Driving innovation across 20+ industries with 500+ scalable digital solutions. EXPLORE OUR IMPACT ● Driving innovation across 20+ industries with 500+ scalable digital solutions. EXPLORE OUR IMPACT ● Driving innovation across 20+ industries with 500+ scalable digital solutions. EXPLORE OUR IMPACT ● Driving innovation across 20+ industries with 500+ scalable digital solutions. EXPLORE OUR IMPACT ●

Marketing Campaign Fashion / Retail · 2024

3.2x ROAS — Global Fashion Brand

A 12-month performance marketing overhaul across Google, Meta, and TikTok that more than tripled return on ad spend.

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Project Details

Client Confidential Fashion Brand

Industry Fashion / Retail

Duration 12 months

Year 2024

Services

Performance Marketing Creative Strategy Analytics Conversion Optimization

The Brief

The Challenge We Took On

A global fashion brand was spending heavily on paid media with diminishing returns — rising acquisition costs and a return on ad spend that no longer justified the budget.

Performance Marketing Creative Strategy Analytics Conversion Optimization

Client

Confidential Fashion Brand

Industry

Fashion / Retail

Duration

12 months

Year

2024

Our Strategy

The Approach That Delivered

We rebuilt their entire performance marketing engine: restructured campaigns, data-driven creative testing, full-funnel attribution, and AI-assisted bid optimisation across Google, Meta, and TikTok.

Data-Driven Creative

Server-Side Attribution

Full-Funnel Optimisation

Weekly Creative Testing

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“

They turned our paid media from a cost centre into our most profitable growth channel.

James Park

CMO, Fashion Brand

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“Techlumas delivered our mobile app in 14 months to 500K+ users with zero critical bugs. The team embedded into our workflow from day one — stand-ups, Slack, the works. Genuinely felt like an extension of our team.”

Gaurang Kadhyaan — CEO, ZedTech

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Project Details

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With offices across 5 countries, our teams are always close to our clients — delivering world-class software from every timezone.

India (HQ)

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B6-1101, Cherry County, Techzone-4, Gautam Buddha Nagar, Uttar Pradesh 201306

+91 892 082 9285

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+31 20 555 0100

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Full-cycle engineering from idea to production-ready product

End-to-end digital transformation packages.

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3.2x ROAS — Global Fashion Brand

The Challenge We Took On

The Approach That Delivered

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